For decades, I was trapped in a cycle I couldn't name. I launched over 25 businesses, chased success with military precision, and filled every waking hour with work—not because I loved it, but because I didn't know who I was without it. Life was "supposed" to be enough. But that gnawing feeling followed me everywhere: This can't be it.
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The first meditation classes I taught took place at The Chedi Hotel, Phuket, integrating state-of-the-art sound technology—1997.
Born Everywhere, Belonging Nowhere
I had been searching for something my entire life. My mother left when I was six. My father was always somewhere far away, working abroad, and I hardly knew him. Born in Colombia to Finnish–German parents, I lived in five countries—Cuba, the Dominican Republic, the USA, Germany, and Switzerland—before spending the last 30 years in Thailand.
I never had roots, never truly belonged anywhere. I grew up looking outward for the love and validation I never received—in relationships, in achievements, and in constant motion. I was always chasing, always proving, always disappointed and heartbroken when nothing filled the void.
The Zurich Years: Building the Wrong Life
It started at 17, the moment I was forced to leave home. At 18, I enlisted and served fifteen months in an international reconnaissance unit—it taught me discipline, not glory. Afterwards, I studied art by day at the Basel School of Design and worked deep into the night as a freelancer, illustrating and editing esoteric books for Swiss publishers. I was exhausted, but I didn't waste energy on self-pity. My philosophy was born then: It is what it is. I simply accepted reality and found a way to earn every single cent. Even then, buried in those metaphysical manuscripts, I was unknowingly searching for the answers I teach today.
After graduating, I spent a year as an Art Director at an advertising agency in Zurich—the one and only time in my life I worked for someone else. It didn't last. The entrepreneurial pull was too strong.
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The Phuket Collapse: The Gift of Rock Bottom
Years later, I arrived in Phuket, Thailand, seeking a fresh start. Within days of arriving, my credit card was stolen. Overnight, I had nothing. I depended on strangers for food and shelter, scraping by with no direction, no purpose—just the raw struggle to survive.
Hopelessness pressed in quietly. Suicidal thoughts crept in occasionally. And with all external distractions stripped away, I was forced to ask the question that shattered everything: "Who am I?"
That collapse was the gift.
For the first time, I stopped fighting and started listening. I began to understand that my true wealth was never in my bank account or possessions—it was inside me, waiting to be discovered.
But understanding something and living it are different things.
The Void That Success Couldn't Fill
I got back up, and the old patterns followed. I rebuilt—opening and running a design office, leading a team of 40 people. Over the next 14 years, I consulted for five-star hotels on customer relations, brand development, and marketing. I opened five restaurants in Phuket. I published children's books and lifestyle magazines carried in international airports and five-star resorts.
Twenty-five businesses. Offices managed, teams led, and the highest levels of hospitality consulted. I was good at reading rooms, reading people, reading the current beneath the surface of things.
And still, the void followed me into every room.
I was good at reading everything around me. I just hadn't yet learned to read myself. I had spent my entire life distracted by work, by proving myself, by chasing money—a shell obsessed with achievement, with no concept of my true self.
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The entrance of AMAYEN Sanctuary with staff and guests in Chiang Mai – 2018.
Building the Proof: The AMAYEN Sanctuary
That realization became the foundation of AMAYEN Sanctuary, the retreat center I built to guide others through the same transformation. We created a space where people could strip away the noise and reconnect with who they really were. The results were undeniable. Guests arrived weighed down by expectations—their own, their family's, society's—and within days, something shifted. I’ve watched people arrive exhausted and guarded—and leave with a quiet certainty they hadn’t felt in decades.”
AMAYEN Sanctuary quickly gained a reputation for delivering accelerated breakthroughs. Over the years, hundreds of guests—from executives to entrepreneurs—came through the sanctuary.
Then COVID-19 hit, and international travel stopped. The sanctuary closed overnight.
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The Second Bottom: The Real Test of the Protocol
What followed was brutal: a complete financial collapse. Maxed-out credit cards. Repossessed vehicles. Selling everything I owned just to keep a roof over my children's heads. As a single father of three, I was constantly worried about how to put food on the table. I had a knot in my stomach that wouldn't go away.
I hit rock bottom twice in my life. And the second time, I had no choice but to live what I was about to teach.
While creating this very Masterclass, surviving on the bare minimum, I continued applying the practices and exercises I was developing. Slowly, something shifted. I realized that there is always a way out—and it often comes from unexpected sources. Finally, the knot in my stomach dissolved, and the constant worry faded.
That's when everything changed.
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Beginning the day with a manifestation walk alongside AMAYEN retreat guests—2019.
The Shift: From Chasing to Allowing
Today, work isn’t something I have to do—it’s something I love. I’d do it for free. I follow inspiration rather than fixed hours, choosing to work when it feels aligned and meaningful. Helping others fills me with purpose and joy in a way the frantic hustle never did.
And perhaps most importantly: I discovered genuine self-love. Not the concept, but the lived experience of it. After a lifetime of seeking validation and love outside myself, I finally found it within. The constant disappointment and heartbreak stopped because I stopped looking in the wrong direction.
I give myself permission to rest, to take long walks in nature, to watch movies—without guilt. The old me would have called that laziness. The new me knows it's alignment.
I'm no longer chasing success. I'm allowing it. And the difference is everything.
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Why This Protocol Exists for You
After the sanctuary closed, I made a decision: I would take everything I had learned—from decades of study, from coaching guests through transformations, from my own two trips to rock bottom—and make it accessible to anyone, anywhere.
This Law of Attraction Personal Leadership Protocol isn't just theory borrowed from books. It's a synthesis of powerful teachings, real-world application, and practical exercises tested under the most challenging circumstances. It answers the existential and metaphysical questions that keep you stuck, then gives you simple, actionable practices to create genuine change.
It's for people who are serious about becoming the leader they were always capable of being—not just interested, but ready.
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An early morning silent meditation with AMAYEN retreat guests in Chiang Mai—2019.
What This Means for You
This isn't a quick fix; it's a complete recalibration of how you exist in the world—and how you show up as a leader in it. It's the difference between managing your life and finally understanding it. Between performing success and embodying it.
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Guiding Qi Gong practice with AMAYEN retreat guests—2020.
